{"id":24732,"date":"2026-10-15T15:13:28","date_gmt":"2026-10-15T13:13:28","guid":{"rendered":"https:\/\/www.bak.hr\/?p=24732"},"modified":"2026-10-15T15:13:30","modified_gmt":"2026-10-15T13:13:30","slug":"sto-umjetna-inteligencija-ne-zna-na-game-changeru-o-kreativnosti-robotima-i-buducnosti-poslovanja","status":"publish","type":"post","link":"https:\/\/www.bak.hr\/en\/sto-umjetna-inteligencija-ne-zna-na-game-changeru-o-kreativnosti-robotima-i-buducnosti-poslovanja\/","title":{"rendered":"\u0160to umjetna inteligencija ne zna? Na Game Changeru o kreativnosti, robotima i budu\u0107nosti poslovanja"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Umjetna inteligencija mo\u017ee pisati, analizirati i stvarati, ali jednu stvar ne zna \u2013 gubiti vrijeme. A upravo iz takvih trenutaka \u010desto nastaju najbolje kreativne ideje. Ta je misao bila jedan od zanimljivijih trenutaka razgovora Davora Brukete i britanskog stru\u010dnjaka za kreativne industrije Johna Newbigina na konferenciji Game Changer Zagreb 5.0, odr\u017eanoj 14. listopada u zagreba\u010dkom Z Centru.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aco Mom\u010dilovi\u0107, magistar psihologije, stru\u010dnjak za umjetnu inteligenciju i predava\u010d na Veleu\u010dili\u0161tu Baltazar Zapre\u0161i\u0107, vodio je programski dio konferencije posve\u0107en umjetnoj inteligenciji (AI track).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2013 Razgovarali smo o vrlo razli\u010ditim aspektima umjetne inteligencije: od toga kako ona utje\u010de na odlu\u010divanje direktora, pa sve do toga \u0161to se doga\u0111a kad se umjetna inteligencija preseli u fizi\u010dki svijet, dakle do razvoja robota i svega \u0161to ide uz to \u2013 istaknuo je Mom\u010dilovi\u0107.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pitanje budu\u0107nosti ljudskog rada otvorio je \u017deljko Tandari\u0107 iz tvrtke Abysalto. Roboti \u0107e najprije preuzimati dosadne, prljave i opasne poslove (<em>dull, dirty and dangerous<\/em>), no Tandari\u0107 je upozorio da se njihova primjena na tome ne\u0107e zaustaviti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Koliko je zahtjevno razvijati vlastitu tehnologiju, pokazao je i razgovor u kojem su sudjelovali Hajdi \u0106enan, suosniva\u010dica tehnolo\u0161kog startupa Airt, i Vlatko Matijevi\u0107, suosniva\u010d i tehnolo\u0161ki direktor hrvatske tvrtke Orqa. Bilo je rije\u010di o izazovima proizvodnje bez kineskih komponenti te mogu\u0107nostima suradnje europskih tehnolo\u0161kih tvrtki.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Od kreativnosti i poslovnog odlu\u010divanja do robotike i tehnolo\u0161ke proizvodnje, rasprave na ovogodi\u0161njem Game Changeru otvorile su pitanje koliko \u0107e daleko umjetna inteligencija promijeniti na\u010din na koji radimo i stvaramo te kako \u0107e se ljudi i poduze\u0107a prilagoditi tim promjenama.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jubilarno, peto izdanje konferencije okupilo je doma\u0107e i me\u0111unarodne stru\u010dnjake iz svijeta tehnologije, poslovanja i kreativnih industrija. Prema najavi organizatora, program je trebao obuhvatiti vi\u0161e od 120 govornika, vi\u0161e od 50 panela i pet tematskih dvorana.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Veleu\u010dili\u0161te Baltazar Zapre\u0161i\u0107 je Community Partner Game Changera od njegova prvog izdanja, a ove je godine svojim studentima i nastavnicima osiguralo 50 ulaznica za konferenciju. Nastavak ove dugogodi\u0161nje suradnje prilika je da se studenti i ubudu\u0107e susre\u0107u s ljudima i tehnologijama koji oblikuju svijet poslovanja.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A sude\u0107i prema fotografijama Baltazarovaca s robotom, mo\u017eda smo na ovogodi\u0161njem Game Changeru upoznali i nekog budu\u0107eg nastavnika Baltazara. Onoga kojemu ne\u0107e trebati ni pauza ni kava!<\/p>","protected":false},"excerpt":{"rendered":"<p>Umjetna inteligencija mo\u017ee pisati, analizirati i stvarati, ali jednu stvar ne zna \u2013 gubiti vrijeme. A upravo iz takvih trenutaka \u010desto nastaju najbolje kreativne ideje. Ta je misao bila jedan od zanimljivijih trenutaka razgovora Davora Brukete i britanskog stru\u010dnjaka za kreativne industrije Johna Newbigina na konferenciji Game Changer Zagreb 5.0, odr\u017eanoj 14. listopada u zagreba\u010dkom [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":24733,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[118],"tags":[],"opcije-prikaza-objave":[],"dogadanja":[],"class_list":["post-24732","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nekategorizirano-hr"],"acf":{"photo_gallery":{"galerija":[[{"id":24734,"title":"Aco","caption":"","full_image_url":"https:\/\/www.bak.hr\/wp-content\/uploads\/2026\/10\/Aco.jpeg","thumbnail_image_url":"https:\/\/www.bak.hr\/wp-content\/uploads\/2026\/10\/Aco-150x150.jpeg","large_srcset":"https:\/\/www.bak.hr\/wp-content\/uploads\/2026\/10\/Aco-1024x683.jpeg 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