The professional graduate study program in Communication Management educates communication managers who have knowledge in economics, political science and sociology, understand social trends, possess knowledge in environmental protection, sustainable development and social responsibility in order to maintain relationships with stakeholders, and in addition to knowledge in communication, they also understand psychology and research methodology in the social sciences.<\/p>\n\n\n\n
The main trend in the economies of the European Union is the increasing shift from manufacturing to service provision, and effective communication is a prerequisite for quality service provision. Today's business market is characterized by high competition, as well as the dominance of new technologies, so it is of great importance to be a skilled communicator.<\/p>\n\n\n\n
The Communication Management course enables students to get a good general education in the social-humanistic field and in the scientific fields of sociology, political science and psychology, along with various topics such as, for example, pop culture. Namely, the goal of that study is not only to create effective and capable managers, but autonomous and self-aware people who are able to critically evaluate and competently assess what is happening in the world around them, especially what is mediated to us by means of mass communication.<\/p>\n\n\n\n
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